Jun 12, 2026
AI didn't make ideas less valuable. It made unfinished ideas less valuable.
“Just an app for X” used to be enough to start, because building it was the hard part. Now the obvious version gets built by everyone at once. A real idea has to arrive with more wired in: who finds it, why now, what they do instead today, and why this buyer should trust you over the next team with a prompt. The product is the easy part. The fully-formed idea is the scarce one.